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Research Outputs (Communication Science): Recent submissions

Now showing items 41-60 of 106

Knowledge Management as Change Agent to Ensure the Sustainability of Emerging Knowledge Organizations

Barker, Rachel (Academic Conferences and Publishing International Limited, 2016)

Few researchers addressed the link between information technology and knowledge transfer, and even fewer the relationships between motivational leadership and knowledge management. While it is realised in the literature ...
IDENTITY CREATION IN ONLINE SOCIAL NETWORKS: A THEORETICAL EXPLORATION

Barker, Rachel (Journal of Management and World Business Research, 2013)

Identity and online social networks are phenomena of our time and the search for and research on it is as powerful as the technological change in the history of the globalised world. On the one hand online social networks ...
Management of knowledge creation and sharing to create virtual knowledge-sharing communities: a tracking study

Barker, Rachel (Journal of Knowledge Management, 2015)

Purpose – The main aim of this paper is to address the lack of research on the potential impact of the radical changes in social networking in the so-called network society and indirectly the need to manage and constructively ...
THE CREATION AND PRESENTATION OF CYBER IDENTITIES IN CYBER ORGANISATIONAL SOCIETIES: TOWARDS A CONCEPTUAL THEORETICAL FRAMEWORK

Barker, Rachel (Journal of International marketing and Exporting, 2015)

This article presents a conceptual theoretical framework for the study of the creation and presentation of multiple cyber identities in online social networks from a communicative perspective, subsequently referred to as ...
THE MULTIPLICITY OF CYBER IDENTITIES IN CYBER ORGANIZATIONAL SOCIETIES: AN EXPLORATORY INVESTIGATION

Barker, Rachel (The Academy of World Business, Marketing, and Management Development, 2014)

This paper summarizes theoretical studies on the creation and presentation of multiple cyber identities shaped through globalization, cyberspace and social media from an organizational perspective, subsequently referred ...
TOWARDS A NEW MODEL TO DESCRIBE THE ORGANIZATION-STAKEHOLDER RELATIONSHIP (OSR) BUILDING PROCESS: A STRATEGIC CORPORATE COMMUNICATION PERSPECTIVE

Slabbert, Yolandi Barker, Rachel (Communicatio, 2013)

Successful organizations depend on stakeholder perceptions to address changes in turbulent organizational environments, report on social and environmental impacts of activities, the prevalence of public activism, globalization, ...
Communicating for survival in the mining and construction industries: Northern conversations and Southern contextualisations

Greeff, Wilhelmina Johanna Barker, Rachel (Communicatio, 2014)

The Global South, as the collective for the peripheries of mainstream development is known, is often regarded as merely a beneficiary of Northern borne notions and theories in the field of organisational communication. The ...
KNOWLEDGE CREATION AND SHARING IN AN ONLINE STAFF DISCUSSION FORUM

Barker, Rachel (World Academy of Researchers, Educators, and Scholars, 2013)

Although discussion forums as social networks are common in learning organizations, limited research has been conducted to date. This study set out to do a content analysis of an online staff discussion forum at an educational ...
IDENTITY IN ONLINE SOCIAL NETWORKS: ARTIFICIAL AND/OR REAL?

Barker, Rachel (The Academy of World Business, Marketing, and Management Development, 2012)

The search for and research on identity is as powerful as the technological change in the history of the globalised world. Despite this, the subject of identity, which gained importance the last few years, has not received ...
EXPLORING VODCASTS AS SUPPORTIVE LEARNING TOOL TO ENHANCE OPEN DISTANCE LEARNING AT UNDERGRADUATE TERTIARY LEVEL

Greeff, Wilhelmina Johanna Barker, Rachel (UNISA Press, 2012-01)

Open and distance learning witnessed a paradigm shift, especially in communication science which is an inherently innovative discipline, to inventive advances designed to facilitate the parallel distance education streams. ...
ONLINE CONSUMER BEHAVIOUR: NEW CRITERIA FOR WEB-BASED COMMUNICATION EXPOSURE AND INTERNAL PSYCHOLOGICAL BEHAVIOURAL APPROACHES

Hanekom, Janette Barker, Rachel (World Academy of Researchers, Educators, and Scholars, 2015)

Numerous theories, theoretical viewpoints and models on consumer behaviour stipulate consumers’ offline and online behaviour when purchasing a product or using a service. Because existing approaches focus on a purchase ...
A SEQUENTIAL INTEGRATED SUSTAINABLE ORGANISATION-STAKEHOLDER RELATIONSHIP (SISOSR) PROCESS FOR BUILDING ORGANISATION-STAKEHOLDER PARTNERSHIPS: A CONCEPTUAL FRAMEWORK

Slabbert, Yolandi Barker, Rachel (University of Johannesburg, 2012-12)

Although the concept ‘organisation-stakeholder relationship (OSR)’ is not new and has been researched extensively in the literature, limited attempts have been made to critically analyse existing viewpoints and propose a ...
Strategic integrated communication: An alternative perspective of integrated marketing communication?

Barker, Rachel (Taylor & Francic, 2013)

In spite of the increased emphasis being placed on Integrated Marketing Communication (IMC), limited attempts have been made to critically analyse existing viewpoints, the evolution of the concept and its application. The ...
The Use of Vodcasts in Distance Education: Do e-classrooms Admit All?

Greeff, Wilhelmina Johanna (Paper read at the annual British Association for International and Comparative Education, University of Cambridge, 8-10 September 2012, 2012)

Unisa is the largest open and distance university on the African continent and offers the opportunity of tertiary education to individuals who’s circumstances does not allow for the attendance of a ‘contact’ university. ...
The influence of national culture on organizational behavior: why Fanakalo in the South African mining industry is a bone of contention

Greeff, Wilhelmina Johanna (Proceedings 7th Biennial Conference of the Academy of World Business, Marketing and Management Development, 2016)

The subject area of organizational behavior offers up an important body of literature which focusses in on the influence of national culture on individuals functioning within global organizations. The central premise of ...
Fostering institutional existentialism in the search for legitimacy

Greeff, Wilhelmina Johanna Mgutshini, Tennyson Chetty, Denzil Matlakala, Mokgadi C Moeketsi, Rosemary MH (Proceedings 7th Biennial Conference of the Academy of World Business, Marketing and Management Development, 2016)

Educational and training institutions functioning in today’s globalized economic landscape find themselves in a situation where they face competition but also interrelatedness and interdependency with other global institutions. ...
Communicating for survival in the mining and construction industries: Northern conversations and Southern contextualisations

Greeff, Wilhelmina Johanna Barker, Rachel (Communicatio: South African Journal for Communication Theory and Research, 2014)

The Global South, as the collective for the peripheries of mainstream development is known, is often regarded as merely a beneficiary of Northern borne notions and theories in the field of organisational communication. The ...
Exploring vodcasts as a supportive learning tool.

Greeff, Wilhelmina Johanna (Progressio, 2012)

Open and distance learning witnessed a paradigm shift, especially in communication science which is an inherently innovative discipline, to inventive advances designed to facilitate the parallel distance education streams. ...
Vodcasting: An intelligent extension or pending derivative of traditional Open Distance Learning Tools?

Barker, Rachel Greeff, Wilhelmina Johanna (Proceedings of world conference on educational multimedia, hypermedia and telecommunications 2011, edited by T Bastiaens & M Ebner, Chesapeake, VA: AACE, 2011)

The aim of this paper is to report on the findings of a comprehensive study conducted to investigate the use and perceptions of undergraduate communication science students on vodcasts available for download from the ...
Different salves for different sores: International research remedies for a South African communication context.

Greeff, Wilhelmina Johanna (Communitas, 2011)

A fact, so widely accepted as to be considered common sense, is that communication is influenced by the context in which it functions. It is for this reason that there is no communication-related measurement scale suitable ...

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